Carbone’s Hospitality Brand embodies the family tradition of hospitality. The Family Crest and timeless Carbone’s ‘C’ links 3 different restaurants together. Making precision adjustments to the typesetting ensures better phonic understanding.
Family Crest
This crest is meant to be worn by the entire wait staff across all three restaurants. This will help create brnad continuity. Gold represents Carbone’s Ristorante, maroon represents Carbone’s Prime, and Mint represents Carbone’s Kitchen.
Kitchen Staff
This design is meant to be worn by the kitchen staff. These designs would be screen printed onto the uniforms, creating a clean and professional look. This Flint and Steel design shows off a tool that is used often by the chief and his kitchen staff, but rarely seen by guests. This is why I chose to depict our kitchen staffs uniforms in this way.
Bartenders
I would create custom toothpicks for the bar to bring together the Carbone’s ‘C’. A Martini glass is used to spotlight our bartenders. These Martini glasses would be screen printed on the bartenders vest. This all-encompassing Carbone’s ‘C’ is sure to bring continuity across all three brands.
